From the Operations Mind
The Silent Coach
On supply chains, a small-town boyhood, and why the most important game at Maidan Play is the one nobody watches.

Long before I knew the words for it, I was running a supply chain out of a hostel room. I just thought I was surviving. I grew up in Deoghar, a small town in Jharkhand, in a home where ambition was never in short supply but money usually was. My father carried a single, stubborn belief - that the next generation would reach further than he had, and that the road out ran through education. So when I cracked the JEE in 2007 and reached IIT Delhi, it felt less like my achievement and more like a promise the whole family had been keeping for years.
And then, the morning after I arrived, the promise quietly handed me a problem. The hostel was mine. The mess was mine. The city was enormous and humming just outside the gate. And the small monthly budget I had promised myself I would live within - because I had decided, with the certainty only an 18-year-old can muster, that I would not ask home for money - was suddenly, entirely, mine to solve.
I did not have the words for it then. But I solved it the only way that made sense to me. The mess gave me a predictable base - reliable food at a known cost. The dhabas outside the gate were better, but unpredictable, so I rationed them for the weekends and the evenings when morale needed a lift. I bought my textbooks second-hand from seniors a week before each semester, same knowledge for a fraction of the price - a habit I had already picked up as a boy, hunting down the shop in town that sold the same notebook a few rupees cheaper, or the place two lanes over that did better food for less. And to keep it all running, I tutored younger students for the JEE - steady income, scalable within the hours I had, and quietly compounding as word got around.
Years later I would learn the textbook names for all of this - baseline demand, cost optimisation, capacity planning, cash flow. But back then I just knew I had to make the numbers work. I was running a supply chain in a hostel room. I simply hadn't named it yet.
A supply chain, it turns out, is just the discipline of making finite resources go further than they should.
That instinct became my profession. Thirteen years across manufacturing, e-commerce and FMCG - Trident, Tata Motors, Amazon, Haleon, and now Philip Morris - taught me the same lesson over and over, in bigger and bigger rooms: the magic always happens on the surface, but the work happens underneath. A product reaches a shelf because a hundred invisible decisions went right. The applause goes to the visible things. The reliability comes from the things no one sees.
It is the same conviction that drew me to Maidan Play. When I first looked closely at how the academy was being put together, I recognised something familiar - a team that had not started with the brand, the app, or the jersey, but with the operating model underneath. They had arrived, in their own way, at the truth I had spent a career learning: that this quiet, unglamorous layer is the part that decides whether everything else survives.
Maidan Play is built the way you would design a good supply chain - no waste, no slack, no drama.
Look closely at a football academy and you will find a supply chain hiding in plain sight. The turf is the factory floor - finite hours, finite space, and a cost that runs whether a child is on it or not. Each batch is a production run with a fixed capacity: pack it too tight and coaching quality collapses; leave it half-empty and the economics quietly bleed. Every empty slot on a Tuesday afternoon is inventory that expired unsold - you can never get that hour back.
What struck me was how much attention goes into the things nobody sees. How many children to a coach before attention thins out. How the age groups are sequenced across a single evening so that what is being managed is not just a coach's time but a coach's energy - the under-8s when the legs are fresh, the older, sharper sessions slotted where focus peaks. When cones, bibs and balls get refilled before they run short, not after. How the rhythm of school terms and summer holidays is read in advance, so that a quiet month does not catch the cash flow off guard. None of it is glamorous. All of it is what keeps the academy standing.
And the turf itself is the same discipline written larger. A ground does not earn from the marquee weekend match alone - it earns from the unglamorous weekday morning that would otherwise sit idle, from the off-peak hour priced to fill rather than to flatter. Every square foot, every hour, has to justify itself. That is not a finance exercise. It is a planning one - the very same arithmetic I once did over a hostel mess plate, now with floodlights and a far better reason behind it.
I think often about the child who walks into an academy like this from a home not so different from the one I grew up in - a home where the monthly fee is a considered decision, never a casual one. That child does not just deserve a good coach and a bright curriculum. They deserve a system that turns up every single session, on time, with the right equipment, and a coach who is present rather than burnt out because the schedule was thought through long before they arrived.
Operations will never make the highlight reel. It will never be the part of Maidan Play anyone posts about. But it is the reason the match happens at all - the reason the turf is ready, the cones are laid out, the coach is fresh, and a child can simply walk on and play.